Lumina Design System — Enterprise UI/UX Redesign
A comprehensive UI/UX overhaul and design system for a B2B analytics SaaS, improving user task completion rates by 52% and reducing support tickets by 40%.
The Challenge
Lumina's product had grown through five years of feature additions with no design cohesion. Onboarding took 45 minutes on average, churn was high in the first 30 days, and the support team was overwhelmed with 'how do I…' tickets. The product used three different component libraries inconsistently.
Our Solution
We ran a 3-week UX research sprint — user interviews, heatmaps, and funnel analysis. Findings drove a full Figma component library (Lumina Design System) with 120+ components. We rebuilt the React frontend using the new system, replaced complex data tables with progressive disclosure patterns, redesigned the onboarding wizard into a 5-step guided flow, and introduced contextual help tooltips throughout the app.
Results & Impact
Technology Stack
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